Monday, October 26, 2009

How to Promote a Web Site and Earn Money From the Traffic

I guess this is how it all started with advertising programs on the internet. Many web masters create web sites just for the advertisers. It is no surprise that web masters would like to earn as much from every square inch of their sites as they possibly could. However, is advertising the only way to earn form a site? No, definitely not. There is affiliate marketing and if you are a marketing man, or woman, yourself you could design a product to promote online and make money from it too. However, if you want to earn money from a site on the internet you are going to have to master the art of driving traffic to your site. You can only successfully drive traffic to your sites if you know how to manage the search engines and their techniques. This is called optimizing - or Search engine optimization to be exact. Everyone who is on the internet looking for something - anything - will certainly go to the search engines to find it. The search engines will not find what they are looking for but it will present them with a list of sites that contain the most number of the search term they have queried in the search engine. The search engines do this by finding the sites that have the most relevant content relating to the searched phrase, word or term and compare the site to the number of back links the site has on the net. Now, the search engines do not do this instantly nut once or twice a month. They then index the site according to the relevance of the content per search term. This indexing changes constantly at least twice a month. So if you do not appear on the search engines you are practically invisible on the internet and no one will know you are there and so you will get no visitors and thus no business. In a nutshell there are two things one must do to become visible on the search engines,. One is to optimize the site with key terms and phrases as well as search words that are most popular on the search engines and the other thing is to create quality back links to your site - in the thousands! The best way to get back links is to write numerous articles around most searched terms and phrased. Use the online tools to find these terms and phrases and optimize the sit as well as your articles with them. Then post these articles to directories set up for the purpose. Enter your URL in the resource box and presto you have yourself a relevant back link to your site. You can also post to forums and blogs entering your URL each time you do so. Within no time you will have your self a few thousand back links and the search engines will begin ranking you on their search result pages and the traffic will begin to flow then your conversion rate will determine how much you earn from the traffic.

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